Lately, there’s been a significant shift towards natural skincare, with more and more Kiwis choosing products that are natural. You might think that choosing natural skincare means you're getting the safest and most soothing ingredients for your skin. However, in the skincare world, terms like "natural" and "clean" can be quite confusing. These terms aren’t regulated, so we’ll help you understand what’s in your products, what to look out for, and what you should avoid.

Understanding What “Natural” Really Means

The term "natural" generally refers to ingredients sourced from plants rather than synthetics. However, it’s a bit vague. For example, poison ivy is natural but certainly not a desirable skincare ingredient.

Another catch is that, in New Zealand and elsewhere, there are no strict regulations governing what’s in natural or clean skincare products. That’s why it’s important to choose a company with a reputable reputation.

Here’s what you might find on labels and what they mean:

• Fragrance-Free: Products labelled as fragrance-free don’t contain added scents, whether natural or synthetic. However, be cautious as essential oils are technically a hidden way to add scent and are used to mask the base formulation. Essential oils often feature on the cosmetic radar as common skin allergens, which is why the Bees Brilliance Healing Hand & Body Lotion has no fragrance or allergen-causing essential oils.
• Hypoallergenic: This term suggests that the product is less likely to cause allergies. However, it’s not a guarantee and depends on the hypoallergenic testing that was carried out.
• Non-Toxic: This is a marketing term used to imply safety, but it lacks a precise definition.
• Organic: Organic products use ingredients grown without synthetic chemicals. To meet USDA regulations, a finished cosmetic product must contain 95% organic ingredients. Typically, this limits ingredient selection, and product performance may be less desirable.
• Paraben-Free: Parabens are preservatives linked to health concerns when exposed in high doses. Their absence can be a positive, but it’s not a complete safety guarantee.
• Sulfate-Free: Sulfates are foaming agents that can be irritating to some people.

For Those with Sensitive Skin

If you have sensitive skin, opt for products free from fragrances, which are common culprits of allergic reactions.

When to Seek Help

If you develop a rash that worsens, lasts more than three weeks, affects your eyes or mouth, or interferes with your daily life, it’s time to consult a healthcare professional. Sometimes, patch testing may be needed to identify allergens.

So, Are Natural Skincare Products Worthwhile?

There’s value in using natural skincare, but it’s crucial to be informed. Always read labels carefully and focus on the actual ingredients rather than vague terms. For the best results, keep your skincare routine simple and choose products with straightforward, minimal ingredients.

At Bees Brilliance, we take pride in offering skincare that combines the purity of natural ingredients with the safety of well-researched formulations. Our Manuka Honey-based products are designed to nourish your skin with the best of what nature has to offer while prioritising your well-being. So, when choosing skincare, remember simplicity and clarity are key.